Mission
The Cátedra Manuel Ballbé Security and Global Law was established to continue the legacy of Ph.D. Manuel Ballbé's work in law, with a focus on upholding the rights and freedoms essential to a secure, healthy, and sustainable democratic society. It emphasizes the balance between managing risks, ecological responsibility, and protecting human rights as core values.
Industry
Brand identity
Academia
Non-profit Org.
Challenge
To embody this vision, the brand identity required a timeless and dignified design. The combination of Maison Neue’s sans-serif grotesk typography with Alga’s bold serif creates a serious yet approachable tone, while the ashy olive green palette evokes both the transmission of knowledge and the Mediterranean olive tree, symbolizing wisdom and continuity.